Vellocity
Vellocity Professional Services

Discoverability on AWS Marketplace, tailored to where you start.

Whether you're an AWS buyer, a partner, an established seller, or a platform building for others — tell us who you are and we'll show you the exact engagement that moves you forward.

Tell us who you are →

Now
Goal

Recommended engagement

Outcome:
See the full picture
Track 01 · Marketplace sellers

The seller track.
Three levels, one destination.

Most sellers aren't starting from the same place. Whether you're an AWS buyer who isn't a partner yet, a partner who hasn't listed, or a seller who's listed but invisible — there's a level for you, and an engagement to move you up.

01
AWS Buyer · not a partner

You build on AWS, but you're outside the Partner Network.

The starting line

Before you can sell, you have to become a partner. We handle APN registration, tier guidance, and map a costed route to your first listing — so "Marketplace seller" goes from someday to scheduled.

Engagement
Marketplace Foundations
APN registration Tier guidance 2 strategy sessions Readiness assessment
Book a strategy call
02
AWS Partner · not yet a seller

You're a partner — but you've never listed.

The launch

We stand up your seller account and first listing end-to-end: private offers, metering, and ACE co-sell registration. You stop reading docs and start transacting.

Engagement · most popular
Partner Launch
First listing build Private offers Metering ACE co-sell Content starter
Book a strategy call
03
Marketplace Seller · wants growth

You're listed — now someone runs the motion.

The retainer

Your Marketplace motion, run — not advised on. Every month you get a listing scorecard benchmarked against 595 scored listings, 2–3 shipped changes (listing revisions, private offers, ACE co-sell submissions), and a bi-weekly working session where decisions get made on screen. We guarantee the inputs and the cadence; the scorecard shows them moving.

Engagement · monthly retainer
Managed GTM
From $4,500 / month
90-day minimum, then month to month.
Monthly listing scorecard 2–3 shipped changes / mo Bi-weekly working session Quarterly GTM review
Score your listing free
Start with the free score — the first scorecard is on us. Or book a strategy call
Ron Davis, founder of Vellocity — 8 years inside the AWS Marketplace organization
Who you work with

The person behind the platform.

Vellocity is run by Ron Davis — 8 years inside the AWS Marketplace organization, where he advised 3,977+ AWS technology partners on go-to-market. He's been through the seller journey from your side of the table too: his own SaaS listing went public in July 2026, and every engagement carries what the failed submissions before it taught him.

8 yrs inside AWS Marketplace 3,977+ partners advised 3× re:Invent speaker 595 listings scored & benchmarked
“Ron understands the part of AWS Marketplace nobody else does — what happens after you're listed. We went from a quiet listing to a real co-sell pipeline in a quarter.”
VP Alliances · Series-B data infrastructure ISV

Coaching, community, and the weekly teardown live at itsrondavis.com

Track 02 · Integrators & platforms

You handle Build & Sell. Let us power Market.

If you're a 3PI — Clazar, Suger, Labra, or your own platform — your customers list and transact with you. Vellocity embeds the GTM layer they're missing: AI content, co-sell intelligence, performance prediction — co-branded inside your product, via scoped API keys. Sandbox-first, revenue-share.

Scoped API keys

Issue rate-limited, sandboxed keys per customer in minutes.

40+ capabilities

Content, co-sell, CleanRooms, prediction — all exposed.

Co-branded

Ships inside your UI, under your brand and your pricing.

Revenue-share

A new line of revenue with zero CAC through your channel.

api.vellocity.io / v1 / partners
# Issue a scoped GTM key for your customer
POST /v1/partners/prt_yourco/keys
  "customer": "acme-corp",
  "scopes": ["CONTENT", "CO_SELL"],
  "sandbox": true
key
vp3_••6f2a
scopes
2 / 50
env
sandbox
What's included

The toolkit behind every track.

Strategists for judgment, Vellocity's AI workflows for scale. Both tracks draw from the same six capabilities.

Strategy Sessions

One-on-one reviews of your listing, pricing and GTM with Marketplace experts.

Implementation Support

Hands-on help with Marketplace integration, API setup, metering and deployment.

Listing Optimization

Expert review and SEO to lift listing visibility, conversion and engagement.

Partner Co-Sell

ACE opportunity registration and co-sell motions to unlock AWS field engagement.

Private Offer Support

End-to-end help with private offers, CPPO deals and enterprise contract terms.

Dedicated Support

Priority access by email and scheduled calls. Answers fast, momentum kept.

AWSAWS Coming soon to AWS Marketplace

Procure either track through AWS Marketplace.

Buy with your existing AWS billing, draw down committed spend, and skip new vendor paperwork. Every engagement ships as a private offer with enterprise terms.

Use committed AWS spend Simplified procurement Consolidated billing Enterprise terms available
// private-offer.json
Tailored scope, committed-spend pricing, and enterprise terms — issued to your AWS account in days.

Pick your track. We'll take it from there.

Book a 30-minute strategy call and we'll place you — seller or integrator — and send a private offer to match your next move.