Whether you're an AWS buyer, a partner, an established seller, or a platform building for others — tell us who you are and we'll show you the exact engagement that moves you forward.
Tell us who you are →
Most sellers aren't starting from the same place. Whether you're an AWS buyer who isn't a partner yet, a partner who hasn't listed, or a seller who's listed but invisible — there's a level for you, and an engagement to move you up.
Before you can sell, you have to become a partner. We handle APN registration, tier guidance, and map a costed route to your first listing — so "Marketplace seller" goes from someday to scheduled.
We stand up your seller account and first listing end-to-end: private offers, metering, and ACE co-sell registration. You stop reading docs and start transacting.
Your Marketplace motion, run — not advised on. Every month you get a listing scorecard benchmarked against 595 scored listings, 2–3 shipped changes (listing revisions, private offers, ACE co-sell submissions), and a bi-weekly working session where decisions get made on screen. We guarantee the inputs and the cadence; the scorecard shows them moving.
Vellocity is run by Ron Davis — 8 years inside the AWS Marketplace organization, where he advised 3,977+ AWS technology partners on go-to-market. He's been through the seller journey from your side of the table too: his own SaaS listing went public in July 2026, and every engagement carries what the failed submissions before it taught him.
“Ron understands the part of AWS Marketplace nobody else does — what happens after you're listed. We went from a quiet listing to a real co-sell pipeline in a quarter.”
Coaching, community, and the weekly teardown live at itsrondavis.com →
If you're a 3PI — Clazar, Suger, Labra, or your own platform — your customers list and transact with you. Vellocity embeds the GTM layer they're missing: AI content, co-sell intelligence, performance prediction — co-branded inside your product, via scoped API keys. Sandbox-first, revenue-share.
Issue rate-limited, sandboxed keys per customer in minutes.
Content, co-sell, CleanRooms, prediction — all exposed.
Ships inside your UI, under your brand and your pricing.
A new line of revenue with zero CAC through your channel.
Strategists for judgment, Vellocity's AI workflows for scale. Both tracks draw from the same six capabilities.
One-on-one reviews of your listing, pricing and GTM with Marketplace experts.
Hands-on help with Marketplace integration, API setup, metering and deployment.
Expert review and SEO to lift listing visibility, conversion and engagement.
ACE opportunity registration and co-sell motions to unlock AWS field engagement.
End-to-end help with private offers, CPPO deals and enterprise contract terms.
Priority access by email and scheduled calls. Answers fast, momentum kept.
Buy with your existing AWS billing, draw down committed spend, and skip new vendor paperwork. Every engagement ships as a private offer with enterprise terms.
Book a 30-minute strategy call and we'll place you — seller or integrator — and send a private offer to match your next move.